by Chris Tobias
For nearly six years now, our Twitter account (@TakeBacktheSky) has been participating in that Twitter tradition known as “Follow Friday.” It’s really not clear to us where the practice originated, but the idea of recommending accounts that others should follow (and perhaps having others recommend yours) was one that seemed like a valuable tool back when we first started Take Back the Sky. After all, the more times a Twitter handle shows up in the Twitterverse, the more likely folk will be to check out who’s behind it and what they’re all about. In the early days of our campaign, it’s likely that Follow Friday tweets actually did give us some valuable exposure, especially when we still had active online petitions asking Elon Musk and SpaceX to name their first Crew Dragon after Serenity.
But after careful consideration, we believe the time has come for us to end our participation in Follow Friday.